On June 13, the Burleson Chamber welcomed Belinda Alles as its new president. Belinda comes to the Burleson Chamber after serving as six years as the Vice President of the Northeast Tarrant Chamber of Commerce. She also has twenty-five years of experience in sales, marketing, research, and business and training development.
“We think Belinda’s work experience is a great fit for the Burleson Chamber,” said Russ Richardson, Chairman of the Chamber’s Board of Directors. “Her tenure as an executive in the Chamber profession – coupled with her career in sales and marketing – provide Belinda with the insight and knowledge to work with the wide variety of companies that make up the Burleson Chamber. After a lengthy and stringent search, we’re confident Belinda is the best choice to lead the Chamber and take our organization to the next level of excellence.”
As Vice President of The Northeast Tarrant Chamber, Alles managed membership development and retention; marketing through Chamber programs, website and e-blasts; the Chamber Diplomat Committee and activities that included ribbon cuttings, grand openings, and groundbreakings; After-Hours Mixers; and Chamber operations such as staff scheduling, payroll and performance reviews.
She also oversaw The Northeast Tarrant Chamber’s special events, member meetings and luncheons, and worked with members to create a strong base for volunteerism and connections within the organization and community.
The Northeast Tarrant Chamber has over 600 members, serves businesses in four Tarrant County communities (Haltom City, Richland Hills, North Richland Hills and Watauga) and partners with the Birdville and Keller ISDs.
“I’d like to thank the Board of Directors for entrusting me with the responsibility of leading the Burleson Area Chamber of Commerce,” said Alles. “I look forward to the opportunity and to working with the Board, the wonderful staff, and the members of the chamber and this community.”
Alles replaces former Chamber president Sherri Sechrist, who retired on June 22nd.
In conjunction with the hiring of Alles, the Chamber’s Board of Directors also promoted Chamber staffer Ellen Larimore to Vice President. “Ellen began her tenure with the Chamber five years ago,” he stated. “The Board wanted to acknowledge the significant role Ellen has with the organization. She is knowledgeable in nearly every facet of the operation, and we recognize her leadership potential and management skills. She is a great asset to the Chamber.”
“The future is bright for the Burleson Chamber,” Richardson concluded. “We’re confident that under Belinda’s leadership, our Chamber will continue to serve our members with outstanding programs and benefits, promote our community to both newcomers and locals, and continue a platform of business retention and economic growth and success.”